Posts belonging to Category Facebook

The Power of Promoting eBooks as a Team

I just returned from the 2013 Novelists, Inc. conference in Myrtle Beach, SC and I’m more energized than ever by the opportunities available to authors. Not just indie ebook publishing, but audiobook creation, print on demand, and foreign markets. The merchandisers were there in force, talking directly with the authors about platforms they provide to [...]

How SEO Can Help Promote Ebooks

I know many authors who recoil at the very thought of promoting ebooks. I suspect the reason is that many authors think promotion equals endlessly tweeting “Buy my ebook!” The good new is: that is not what I mean when I talk about effective ebook promotion. The bad news is: effective promotion is more complex [...]

How to Pimp Your Facebook Page

Authors, are you struggling with the appearance of your Facebook page in the new layout? Here are some quick tips to help you get a great look. Cover Photo As you’ve noticed, this has to be a horizontal rectangle. For my personal profile, this was easy. I just grabbed a snapshot from my iPhoto library [...]

How to Create a Facebook Page

Since I wrote my original post on How to Create a Facebook Page, things have changed. So, here are the new instructions (written August 2011) for creating a Facebook Page. After the instructions, I’ll talk about why I created a second Page for my Pearl Island trilogy when I already had an Author Page. Step-By-Step [...]

Adding a “My Books” Tab to Your Facebook Page

Guest Blog by author Patricia McLinn Some people play Facebook like a Stradivarius. Me? More like a one-fingered piano-player wearing boxing gloves. Then I saw a Tweet by Harlequin Presents author Lynn Raye Harris about how she’d created a tab on her Facebook page listing all her books, with cover art, plus links to purchase. [...]

Facebook Tip: How to Hide Your Personal Profile

Recently, I’ve heard a lot of authors asking how to hide their personal profile page on Facebook. Today’s tip — provided by Novelist Inc. member Lauren Dane — will tell you how to do that. First, though, for those who are new to Facebook, I’ll explain why you’d want to hide your profile. Facebook has [...]

Do Authors Really Need Social Networking?

In a word, yes! But don’t just take my word for it. Neil Nyren, Senior Vice-President, Publisher, and Editor in Chief of Penguin Putnam, talked about the importance of an author’s web presence in an interview at Murderati.com, a blog about “Mysteries, Murder, and Marketing.”

How Twitter and Facebook Came to My Rescue

Before I braved the world of social networking, if I needed input on a major decision [like Website design], I’d simply bug my friends endlessly for their opinions…. This time, I decided to put my own advice from this blog into action and see what would happen if I used social networking. Wow, talk about Twitter and Facebook to the rescue!

How to Customize Your Facebook URL

This week’s tip is simple, short, and sweet. If you’ve an author (or anyone) who has recently added a Page (aka fan page) to your Profile on Facebook, you’ll love this. As soon as you have a minimum of 25 “like”s, you can change your URL from this: http://www.facebook.com/profile.php?id=6127*4#&re To this: http://www.facebook.com/julieortolon/ It’s really simple! [...]

Facebook 201: Creating an Author Fan Page

Will everyone who finds Facebook confusing and frustrating please raise your hand? Ah-ha! I see I’m not alone. When I opened my Facebook account and started sending out friend requests to fellow authors, I kept getting responses back inviting me to join their Fan Page. I immediately thought, “I’m an author. I want one of [...]